Wiztopic Sponsors Ragan Communications’ 2019 Leadership and Executive Communications Conference in D.C.
At the end of September 2019, Wiztopic sponsored the 2019 Leadership and Executive Communications Conference in Washington D.C hosted by Brunswick. More than 130 communication professionals attended the conference.
The 2019 Leadership Conference offered presentations and panel discussions about how leaders can drive business goals and protect their reputations in a constantly evolving digital landscape.
Here are our top 3 topics from the conference:
1. “Protecting your Brand, Organization, and Executives” by Raphaël Labbé, CEO at Wiztopic
Our CEO, Raphaël, spoke about the dangers of fake financial news, AI-generated articles, and misinformation that can easily trick shareholders, investors and journalists. During his presentation, Raphaël educated the audience about how hackers and activists use PR to tarnish brands, why blockchain verification technology can help brands, and how to assess the tools and software available to protect corporate reputations.
2. “Building your LinkedIn; Thought Leadership Strategy” by Devin Banerjee, Senior Editor, Financial Services at LinkedIn.
“Staying on top of industry trends and sharing best practices are what LinkedIn members find most relevant. Keeping in mind what your audience cares about most leads to a higher impact.”
Devin talked to the audience about very interesting insight on how to build the best profile and how to increase your engagement.
3. “Leading by Example: Harnessing your Executive’s Digital Presence to Engage and Inspire” by E. Blake Jackson Sr. Director Global Communications, Digital Engagement and Micah Laney Sr. Manager Global Communications, Executive Social at Walmart
“We want to make sure the CEO’s voice reflects the company’s core values: Respect for the individual, service to the customer, striving for excellence, and acting with integrity.”
Black and Micah shared with us how they manage the image of Doug Mcmillon, CEO of Walmart, and gave the audience a great lesson on how to speak with the voice of your CEO.
Register here for the Future of Communications Conference in Chicago and meet us there!
Wiztrust was created by Wiztopic, the publisher of a platform solution for communications teams of financial and publicly listed companies. With Wiztopic, companies can manage, distribute and measure the performance of their content. With Wiztrust they can now protect their content and shareholders interest. Discover Wiztrust here.
Expert
Raphael Labbé
Co-fondateur & CEO of Wiztrust
Founder of WIZTRUST Protect, the blockchain certification platform for corporate and financial news. Founder of WIZTRUST PR, the enterprise software company de
Linked topic
Wiztopic opens New York office in expansion of wiztrust verification platform to combat fake financial news
New York, NY, USA, September 20, 2019
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About Wiztrust
Wiztrust is the editor of the new cloud-based solution for communication and IR teams. Wiztrust allows them to manage, certify, distribute and measure the performance of their information, in a simple, secure and compliant way. It also developed Wiztrust, the referent blockchain corporate news certification platform.
Wiztrust has become a standard for listed companies and financial institutions (AG2R, Air Liquide, Allianz, Altarea, Amundi, Axa, BNP Paribas, Bouygues, BPCE, Capgemini, Crédit Agricole, Engie, FNAC-Darty, Gecina, Getlink, Klepierre, L’Oréal, MACIF, Malakoff Humanis, Natixis, Nexity, Renault, Schneider Electric).
For more information visit www.wiztrust.com.
